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Bollywood media set Reliance Big Entertainment, which is run by Anil Ambani - the sixth richest man in the world, has proclaimed that it will be production 10 Hollywood pictures for one a billion dollars. In command to do this, Reliance has autographed deals next to the manufacture teams of the Hollywood stars Nicolas Cage, Jim Carrey, George Clooney, Tom Hanks and Brad Pitt.

However, it is impossible these films will be tralatitious Bollywood titles. Rajesh Sawhney, who is the business executive of Reliance, said: "We poverty to spawn Hollywood films that have a intercontinental listeners. We are not inserting Bollywood into Hollywood righteous yet." He besides additional that his squad would be choosing films for their content, rather than their genre. He said: "I come up with Indian pictures get conventional as all cantabile and dance in the very way as Hollywood gets conventional for sex and ferocity. We are looking for bang-up delighted thoughtless of form." Ultimately, Mr Sawnhey aforementioned that the friendship are hoping to take home a number of measureless films that will fashion them booty. He said: "We are looking to make big-budget, live-action films in Hollywood that cause sponsorship for us."

Hollywood has been looking for funding from Indian motion picture producers for a while, as the American cutback is struggling. In recent years, Disney, News Corporation and Sony have all made big-money deals beside Bollywood companies, although none of the deals were as big as the Reliance one.

Mr Sawhney said that the agreement signification the instigation of a interminable affiliation linking Bollywood and Hollywood. He said: "The aim is to visage at 30 movie scripts beneath this traffic done the adjacent two years, out of which 10 will go to surface. This is retributory the commencing of our tie beside Hollywood."

Many film experts see this traffic as a actual spousal relationship of two cultures. Komal Nahta, trained worker of Mumbai exchange rag the Film Street Journal, written off as the deal as a "major" one. He said: "Reliance is devising a primary push in swing Hollywood and Bollywood in cooperation. The key will be whether you can craft Indian cinema that provide abroad and at the same juncture sale international stars in India."

Many general public assume that deals similar this could sea rover Bollywood so much around filmmaking. At present, the Indian show industry releases circa 1,000 films a year, but only makes active £1 a billion annually. In comparison, Hollywood produces fractional this number, but has 10 times the gross revenue. The rationale that is frequently given for Bollywood's relative want of commercialised natural event is that tralatitious Bollywood studios are collectively family-run concern that trust on leading natural endowment to transportation a film, to some extent than goodish scripts.